Data Management

Your customer and prospect data can be one of the most valuable marketing assets. CLD Mail Services provides a wide range of database management services to ensure your data is accurate, relevant and meets your data protection responsibility.

We can check your data capture formatting, fill in any missing details, suppress records and de-duplicate records to save you money, improve your prospective customer presentation and response rates. You end up with a fully useable database that meets current UK data protection regulation requirements.

Data Preparation

• Mail merge/purge (re-formatting your database)
• De-duplication, bar coding
• Mailsort / Walksort (sorting your data for more cost effective postal costs)
• International selections (cost reductions for overseas mail)
• Email broadcasts/newsletters (design and broadcast management for more effective response)

Managing your data for better returns