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Seasonal Times

Seasonal Times


Sophisticated ABC1 audience with money to spend - NEW FOR 2010

This Card Deck focuses on the affluentemployed, self employed and affluent retired.Readers of the broadsheets this market hasabove average household income andgenerally with few dependants.


Demographics

• Aged 45+
• ABC1 homeowners
• 50/50 male and female split

 

Lifestyle characteristics

Readers of the FT, Times and Broadsheets, interested in finewines, current affairs, theatre and culture. Foreign travel, stocks and shares and financial investment are key. Charity, voluntary work and gardening are favourite pastimes.

 

STimes-Card-Fan

 

Circulation 2010
500,000
Month April

 

2010 Card Deck Calendar