Response Catalogues

Introducing Response Catalogues

Response Catalogues are a 'showcase' of free

catalogues and brochures sent direct to consumers.

A full colour photograph of your brochure cover and a short description of your products and services are included in the ‘catalogue of catalogues’ free of cost.

Response Catalogues are distributed through direct mail and other responsive channels to an extensive, carefully maintained consumer database of profiled consumers, who are known to shop from home. There are two different Response Catalogues to choose from depending upon your product or service and target consumer.

Consumer Information Centre Response Catalogue

• ABC1
• Aged 45 plus
• CLD Data
• Mainly homeowners and credit card users

Info Response Catalogue

• ABC1
• Aged 45
• CLD Data

How do Response Catalogues work?

Response Catalogues are a proven direct marketing response format with up to 60 catalogues and brochures featured which are all free to request by the consumer.

Participating companies receive, by email, a daily response file with a quality score index that ranks the quality and strength of the leads generated. You only pay for enquiries generated.

Are Response Catalogues suitable to promote my business?

Response Catalogues are suitable for large and small businesses that rely on mail order or catalogue sales. Industry sectors that successfully use Response Catalogues include:

• Charities • Fashion • Finance and insurance • Gardening • Gifts and collectibles • Home improvements • Mail order • Motoring • Property • Travel


Pay only for enquiries generated